Industry Leader Gives Fans Most Comprehensive Fantasy Basketball Offering
BOSTON, MA, July 7, 2017 – DraftKings Inc., the world’s leader in daily fantasy sports (DFS) with over 7.7 million registered customers, announced today the launch of WNBA. With this latest offering, in addition to DraftKings’ recent announcement as the official fantasy partner of the Turkish Airlines EuroLeague, the company hosts the most comprehensive basketball games in fantasy, globally.
“We are always striving to add the world’s most esteemed leagues to our platform, as we meet our consumers’ desire to play fantasy year-round,” said Matt Kalish DraftKings Co-Founder and Chief Revenue Officer. “We have had a strong partnership with the New York Liberty for two years, and we are proud to deepen our commitment to the team and women’s basketball with this new offering.”
Founded over twenty years ago, the WNBA continues to experience growth both in viewership and engagement across their digital platforms. Simultaneously, fantasy sports have never been more popular with over 53 million people playing in the United States. Furthermore, per the latest IPSOS report, users play an average of three different sports with basketball, baseball and hockey increasing in popularity.
“DraftKings has been a wonderful partner to Madison Square Garden and the New York Liberty,” said Ron Skotarczak, EVP Marketing Partnerships, Madison Square Garden Company. “The WNBA has millions of fans around the world and the DraftKings new daily fantasy game can only help bring a new audience to the incredible game of women’s basketball.”
How to play WNBA on DraftKings:
- In each contest, participants will create a lineup by selecting players listed in the Player Pool. Each player listed has an assigned salary and a valid lineup must not exceed the salary cap of $50,000.
- Rosters will consist of 6 players and must include players from at least 2 different WNBA teams, and representing at least 2 different real-life WNBA games. The 6 roster positions are: 2 Guards, 3 Forwards, and 1 additional Utility Player. Late swap is permitted in WNBA contests.
- Players earn points based on their in game performance.
To play WNBA on DraftKings visit: https://www.draftkings.com/wnba